Your partner for all your Technical Marketing needs
We speak your language.
We are a technical marketing firm that specialize in extracting value for highly complex products and services.
We help you to
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Understand your markets better
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Get closer to your customers
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Find new opportunities for your products
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OUR SERVICES
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Marketing
Strategy
Voice of the customer
Channel evaluation
Features vs. Benefits
Sales tool generation
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Industry
Market research
Customer needs
Competitive benchmarking
Market trends
Product
Value proposition development
Stage gate process
Product ideation
Go to market planning
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Strategy & Consulting
Strategic planning
Portfolio optimization
Custom projects
What is Technical Marketing?
Marketing is not just advertisement or creating a pretty document.
Marketing is an iterative process.
It is all about:
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Understanding your customer needs
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Finding how your solution solves that need
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Deriving value from your solution
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Managing that customer value to grow your business
You need a partner that understands you, speaks your language and looks at your business from the outside in.
Who do we work with?
Oil & Gas
Construction &
Maintenance
Energy & Power
Software
Manufacturing
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Industrial
Automation
Clients
Testimonials
About Us
Synchrony Group, based out of Houston, TX was formed as an effort to help industrial companies manage their marketing and product management needs, as and when they need it.
Our team's experience in Engineering, Product Management and Marketing has helped several companies gain a strong foothold in their respective industries. We have helped companies launch several disruptive
technologies - from pipelines to IIoT technologies.
Our working style is truly collaborative and we believe in a "boots on the ground" mentality and position ourselves as an extension of your in-house marketing or product team.